How Andie Swim scaled social media support and sales with 24/7 coverage
15%
“I would absolutely recommend Remarkable AI to teams like Andie. Remarkable AI allows you to scale at a much lower cost and a much higher flexibility than traditional methods.”
About Andie Swim
Shopping for swimwear is almost always a miserable experience — or at least it used to be. In 2017, the founders of Andie Swim set out to change that with high-quality swimsuits and digital tools to create the “best fitting room on the internet.” From the very beginning, they wanted the brand to feel friendly and approachable, and they led with three core values: Sustainability, inclusivity, and fit.
The struggle to keep pace with growth on social
Social media was an essential part of Andie Swim’s growth. The founding team made it a priority to showcase real women in real life, looking fabulous in their Andie Swim suit. They also leaned into celebrity star power. When a favorite celeb is pictured wearing an Andie suit on vacation, the brand received a wave of comments and questions.
The small, fast-growing team needed a way to keep the authenticity of their brand and values while meeting the demands that came with scale.
“We're talking to hundreds of thousands of women. As we grew our marketing budget, the social comments were unscalable. It's a 24/7 job — and when we can't respond really quickly, we miss out on sales. We needed a solution ASAP,” said Rachel Thaw, Director of Ecommerce Ops & CX at Andie Swim.
Turning fans into experts
That's where Remarkable AI came in. Remarkable AI gives brands a fast and flexible way to provide 1:1 customer engagement during after hours and peak times.
With Remarkable AI, you can tap into a network of 100,000+ customer experience experts to find fans of your brand who want to help you deliver extraordinary customer service. These experts respond to customers for you — for faster service, reduced staffing costs, and increased sales.
“Onboarding was super easy. There’s no development lift. Truly, we went from selecting our experts to those experts answering questions for us in mere days. We saw really fast response times and really high quality responses,” said Rachel. “We were able to increase our conversion from social by 10 to 15%.”